Wax Signet was in the midst of an identity crisis with their parent company and needed to strategically separate. We helped cultivate a new brand and built an e-commerce presence around it along with a custom ordering process.
- The client's brand had no identity and was being run under their parent company as a thriving side business.
- The ordering process was predominantly manual and needed to be automated.
- The client had no marketing or visual assets to leverage during the branding and design phase of the project.
- The product was new to market and difficult to understand without explanation.
- We were able to separate Wax Signet from the parent company as its own entity and build a brand and store around it.
- We took a 360 degree look at the client's ordering process and fulfillment and translated that into the site design and back office.
- We took a full photoshoot of the client's products and operation and utilized those in all aspects of the site design and marketing collateral.
- To help users understand the product and company, we storyboarded and shot an explainer video and created a page dedicated to educating the user on the company.
Custom Shopify Theme
“SKU delivered exactly what we asked for and also foresaw many issues that we did not even consider. They know Shopify very well and they will be our "go to" guys when we launch our next website.”
Let’s build something great together.
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